Key notes: Birdback is a card-linking platform that helps publishers and advertisers connects offers & loyalty programs directly to customers’ payment.
Office address: 401 Broadway, New York, New York, United States
Description: Birdback is a card-linking platform that connects offers & loyalty programs directly to customers’ payment cards. Publishers and advertisers can now connect digital marketing to offline sales, to more effectively drive and track in store transactions, right down to SKU-level. Because Birdback’s technology is built on the existing payments infrastructure, it’s easy and quick to integrate and partnerships with Zanox Group and Quidco have already put it in the hands of retailers around the world.
http://www.crunchbase.com/organization/birdback
$ 2,400,000 over 1 funding rounds.
| Date | Name | $ Invested | Crunchbase link |
|---|---|---|---|
| 2014-02-06 | venture | $ 2,400,000 | Detailed data |
| Round Date | Round Name | Investor | Crunchbase Link |
|---|---|---|---|
| 2014-02-06 | venture | Playfair Capital | Investor Profile |
| 2014-02-06 | venture | Passion Capital | Investor Profile |
| 2014-02-06 | venture | Luke Johnson | Investor Profile |
| 2014-02-06 | venture | Paul Nikkel | Investor Profile |
To update the information on funding or number of employees, please do that directly on Crunchbase.
Created: 11-Jul-2012, 20:58
Last Crunchbase update: 29-Jun-2019, 05:05
Last modified: 06-Mar-2021, 05:06
Country: USA