Fantom

https://www.fantom.me/

Propeller Venture Accelerator // Propeller Venture Accelerator 02/01/11 starting 2011-02-01

Key notes: Development of social media applications in niche markets

Office address: Temple Lane Studios, Cecilia Street, Dublin, Dublin, Ireland

Description: Fantom is an on-line trading cards game aimed at tweens, teens and young adults, merging social media with the traditional schoolyard game and then adding a twist in terms of a virtual and actual rewards system. At one level this is a game, but it is also a marketing vehicle, allowing brands to interact and connect with their audience. Fantom’s business model is “freemium”, offering a basic service for free and charging a premium for advanced features. The “card” collected is a virtual card behind which has been stacked the social media and licensed content. Players buy packs of online cards and trade with each other to complete sets and decks. A rewards culture has been built into the game, with virtual and actual rewards for completing sets and decks.

View details on Crunchbase:

http://www.crunchbase.com/organization/fantom

$ 640,020 over 2 funding rounds.

Angellist Page:

https://angel.co/fantom

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Funding Rounds

Date	Name	$ Invested	Crunchbase link
2011-01-01	seed	$ 30,000	Detailed data
2011-12-23	seed	$ 600,000	Detailed data

Investors

Round Date	Round Name	Investor	Crunchbase Link
2011-12-23	seed	AIB Seed Capital Fund	Investor Profile
2011-01-01	seed	DCU Ryan Academy for Entrepreneurship	Investor Profile
2011-12-23	seed	Bloom Equity	Investor Profile