Key notes: Second Funnel is a content automation platform for online shopping site.
Office address: 51 Breithaupt St, Suite 100, Kitchener, Ontario, Canada
Description: Ecommerce has been optimized for shoppers - people arriving from search engines with the intent to buy; however, consumer behavior has changed. People now spend 25% of their time online on social networks. When arriving at ecommerce sites, they don't have the intent to buy. These social browsers make purchases half as often as traffic arriving from other sources. We turn social browsers into shoppers.
http://www.crunchbase.com/organization/willet
https://angel.co/second-funnel
Date | Name | $ Invested | Crunchbase link |
---|---|---|---|
2013-10-22 | convertible_note | Detailed data | |
2012-10-01 | seed | Detailed data |
Round Date | Round Name | Investor | Crunchbase Link |
---|---|---|---|
2012-10-01 | seed | Plug & Play Ventures | Investor Profile |
2012-10-01 | seed | FounderFuel | Investor Profile |
2013-10-22 | convertible_note | Plug & Play Ventures | Investor Profile |
To update the information on funding or number of employees, please do that directly on Crunchbase.
Created: 30-Apr-2012, 23:07
Last Crunchbase update: 29-Jun-2019, 05:01
Last modified: 06-Mar-2021, 05:01
Country: CAN